When Lebua wanted to tell the story of their latest cocktail creations, AR was the perfect ingredient for that final flourish.
By using AR, guests could witness an innovative fusion of mixology and storytelling. Cocktails came to life in front of customers’ eyes, enriching the sensory experience and augmenting Lebua’s brand story.
This immersive strategy extended beyond entertainment: it helped achieve significant business objectives too. The AR experience enhanced the perceived value of Lebua’s cocktails, distinguishing them from competitors’ in a crowded luxury hospitality market.
The novel and shareable nature of this experience naturally encouraged guests to spread the word, amplifying Lebua’s reach through social media and word of mouth, ultimately boosting customer acquisition and taking Lebua’s business to the next level.
AR is a transformative tool for businesses seeking to enrich their brand story and resonate with customers on a deeper level